Show them where they lose on Google. Not just their website.

Grader Kit Pro finds local businesses on Google Maps, grades their websites, and shows where each one comes up across town, who beats it, what people search, and whether ChatGPT and Google's AI name it. Then you hand the owner three printed pages with your name on them. That's how you get clients without paying for ads.

$199 once · no monthly fee to me, everAlready own the kit? Pro is a $50 upgrade from your account page.
  • Everything in the standard kit
  • About $0.18 a full check, on your own DataForSEO account
  • Land a client in 30 days or your money back
Sample report: Riverside Plumbing's Google Maps grid next to its rival's. Same 49 spots, the rival first at 43 of them.

What Pro buyers are saying.

Aaron BurloComments on Scroll Theory Media's Facebook post, October 11, 2026
I'm almost finished setting this up and I must say it's very impressive so far.
I found a local HVAC company in Austin whose website on their GBP is actually a website for a computer repair company in Kentucky, thanks to Grader Pro.

Aaron was my first Grader Kit buyer, and I gave him the Pro upgrade free.

The 3-page report you hand the owner.

Every Pro check prints as three pages, made by the kit itself. Print them and walk in, or send the link. Your name, your logo and your number go on every page.

Sample report. Riverside Plumbing is made up.

So are the town, the rival and every number on these three pages. The site shown as theirs is the kit's own test page.

  1. Sample page 1: their website today next to a new one, a score of 40 out of 100, and the competitor Google lists first.
    PAGE 1

    Their score, and who's beating them

    The owner sees their site today, their score out of 100, and the name of the business Google lists first. Made a preview site? It sits right next to theirs, with a QR code that opens it on their phone.

  2. Sample page 2: two 7 by 7 Google Maps grids, theirs mostly 4th to 6th, the rival first at 43 of 49 spots, plus what moves them up and the AI answers.
    PAGE 2

    Their map next to the rival's

    Same 49 spots, same search. Green means seen first. An owner gets it in two seconds. Under the maps: the three things that move them up, and whether Google's AI and ChatGPT named them.

  3. Sample page 3: both websites side by side, a table of map spots, reviews and website score, two fixes, and the agency's name and number.
    PAGE 3

    Both websites side by side, plus your number

    Their site against the rival's, a plain table of map spots, reviews and website score, the two fixes that matter most, and how to reach you. That last line is the point of the whole report.

The live ones are a real Pro check on a real plumber in a small Ohio town, every business renamed, so their numbers differ from the sample above.

Four ways to get clients without ad spend.

No ad budget? Start with the businesses already on Google Maps. Here's how the kit gets you in front of them.

01

Walk in with it printed

Run Pro on a business, print the three pages and walk in. You're not asking if they need a new website. You're showing them who gets the calls.

02

Send the report link

Every check has its own report link under your brand. Put it in a cold email or a DM. The owner opens it, sees their map, and your button is right there.

03

Put the grader on your site

Visitors grade their own site and leave their email. Turn on Pro for leads and a visitor who gives name, email and phone and picks their Google listing gets the full Pro check, inside a daily budget you set, like $5 a day. Past the budget, they still get the website grade.

04

Prospect a whole town

Pick a trade and a town. Pro pulls up to 100 businesses from Google Maps and grades every site. Tick the worst (no website, unclaimed listing, low score) and save them to GoHighLevel with the report link and PDF.

Recent Pro buyers.

Real purchases through Stripe. I show a first name, a last initial and a state, nothing else.

  • Dan P. · New JerseyUpgraded to Grader Kit ProVerified purchase · today
  • Randy I. · MichiganUpgraded to Grader Kit ProVerified purchase · today
  • Raven · WisconsinUpgraded to Grader Kit ProVerified purchase · yesterday
  • William C. · the USBought Grader Kit ProVerified purchase · yesterday
  • Troy Z. · GeorgiaUpgraded to Grader Kit ProVerified purchase · yesterday
  • Jason J. · IllinoisBought Grader Kit ProVerified purchase · 2 days ago

What Pro checks, and how the owner sees it.

Every cut below comes from the sample report above. Riverside Plumbing is made up, and so are its numbers. On a real check they come from Google Maps, Google search and the AI assistants that day.

01

Where they show up on Google Maps

Pro searches Google Maps from 49 spots around their town, a mile apart, the way someone standing there would. Their map sits next to the map of the business Google lists first. In the sample, Riverside comes up 4th or 5th at most spots. The rival is first at 43 of 49.

Sample: two 7 by 7 Google Maps grids, Riverside mostly 4th to 6th, Ridgeline Plumbing and Drain 1st almost everywhere.
02

Who is beating them

The report names the business Google lists first from the most spots. Now the owner has a name to chase, not a vague "do more SEO."

Sample: a website score of 40 out of 100 and the competitor Google lists first.
03

Their listing, their reviews, their searches

Pro checks their Google listing and reviews, and finds the busiest search for what they do and the page they come up on. In the sample: no description, 17 of the last 20 reviews with no reply, and about 320 searches a month for "plumber springfield" with Riverside on page 2.

Sample: what moves you up, their Google listing, their reviews and the busiest Google search.
04

What ChatGPT and Google's AI say

Pro asks Google's AI and ChatGPT for a business like theirs in their town, and prints who got named. In the sample, neither named Riverside. Most owners have never thought to check.

Sample: neither Google AI nor ChatGPT named Riverside Plumbing.
05

Head to head with the business taking their calls

Map spots, reviews and website score, theirs against the rival's, in one plain table. The website is half the job. You do both halves.

Sample: Ridgeline first at 43 of 49 spots, 4.8 stars from 212 reviews, website 74. Riverside 0 of 49, 4.6 from 41, website 40.

Find them, grade them, fill your CRM.

Pro comes with bulk prospecting. You pick a trade and a town, and your morning list builds itself.

Find businesses

One Google Maps search pulls up to 100 businesses with phone, address, stars and reviews. About $0.002.

Grade them all

Every website gets the full grade. Sort by score and see who needs you most.

Pro check the good ones

Tick the ones worth a call and run the map grid, profile, search and AI check on just those.

Send them to your CRM

Straight into GoHighLevel as a contact and an opportunity with the report link and PDF, or to any CRM by webhook, or a spreadsheet.

Standard or Pro

FeatureStandardPro
Website grade and teardown, your brandYesYes
Lead capture, paid reports, batch scanYesYes
Printed report for the ownerTwo pagesThree pages, with the maps
Google Maps grid and who is beating themNoYes
Google profile auditNoYes
What people search, and where they rankNoYes
What ChatGPT and Google's AI sayNoYes
Head to head with the top rivalNoYes
Technical SEO checklistNoYes
Bulk prospecting into GoHighLevel or any CRMNoYes
Price, once$97 founding price
Batch 2: 7 of 10 left
$199

Want the standard kit instead? It's here. Bought it already? Upgrade to Pro for $50 from your account page, and your next download is Pro.

What it costs to run

The local search data comes from DataForSEO, on your own account, pay as you go. You pay them directly, and I never see your usage. These are their prices as of October 2026.

$0.18a full Pro check on a 7 by 7 grid
$0.13on a 5 by 5 grid
$0.002a Google Maps search, up to 100 businesses

The website grade costs what it does in the standard kit: Cloudflare is free to start and $5 a month when you get busy. One closed website pays for thousands of checks.

Next to the monthly tools

ToolStarts at
Local Falcon$24.99 a month
BrightLocal$31 a month, billed yearly
LeadSnap$59 a month
Grader Kit Pro$199 once, plus about $0.18 a check

From each tool's own pricing page, October 10, 2026. To be fair to them: they track rankings over time across lots of keywords and locations, on a schedule. Pro doesn't. Pro runs a check when you want one, grades the website, and prints the report.

Want me to show you how I sell with it?

Add a 1-hour, 1-on-1 call with me. We set up your grader together, then I show you how I find businesses to check, what I send them, and the pitch that closes them.

  • Your grader customized with you: colors, tone, CTA, where leads go
  • Your first prospect list, run live
  • My sales pitch, word for word
$497
$297

one hour, booked right after checkout

Tick it below when you buy Pro, or add it on the checkout page.

Grader Kit Pro. One payment.

Monthly local rank trackers bill you every month, forever. Pro is yours for one payment, runs on your own accounts, and you pay pennies a check for the data.

Not sure yet? Open the sample Pro report above, or run your own site through the live demo.

$199

one time

  • The full source code of the grader and the Pro check
  • A license for your agency, unlimited sites and checks
  • Every update I release, free, from your account page
  • Setup directions your AI assistant follows, DataForSEO included
Land a client in 30 days or your money back. Grade and pitch 30 local businesses in 30 days with your grader. If you don't close a single paying client, send me the 30 report links and who you sent each one to, and I'll refund every dollar. Covers Grader Kit purchases, not InstaBuild.

Secure checkout by Stripe. Your download link arrives the moment payment clears. Read the license, Section 5 has the guarantee in full.

Pro questions

Do I need a DataForSEO account?

Yes. The map grid, profile audit, searches and AI answers come from DataForSEO, on your own account, pay as you go. The setup directions walk your AI assistant through connecting it. The website grade works without it.

I already bought the kit. Do I pay full price?

No. Pro is a $50 upgrade from your account page, founding buyers included. Your next download is Pro, and your license key stays the same.

Does bulk prospecting text or email people for me?

No. It finds businesses, grades them and puts them in your CRM with their report. You decide how to reach out. The setup guide covers the rules, like never texting a number you scraped.

Are the AI answers the same every time?

No, and the report says so. Pro asks each assistant once, shows exactly what it asked and when, and lists who the answer named. Ask again tomorrow and the names can change.

Can I white-label the three pages?

Yes. Your name, your logo, your colors and your link, the same as the website report.